THROUGH our process
Leading Our Clients
Our OVERARCHING APPROACH
The D.A.R.E Method
The D.A.R.E Method is the process we work through with each client to ensure we achieve the best results.
D
Discovery
We work with you to understand the ins and outs of your business, as well as do our own market research to better understand your audience and competition.
A
Analysis
We take some time to identify any strengths, weaknesses, opportunities, and threats to develop a strategy for achieving your goals.
r
Recommendation
We make our recommendation and get your feedback. This is a chance for us to combine our collective knowledge, us in marketing, and you in your field.
E
Execution
Finally, we execute. That's not the end of it, though! The execution phase is long, and includes continual evaluation and refinement of our approach.
CUSTOMER JOURNEY
Building the
Connecting with your potential customers isn't always straightforward but, with some thoughtful planning and skilled execution, we can create a plan that reaches them effectively. Read along to learn about our three-step process!
GO-TO-market strategy
The foundation of any successful business is a Go-To-Market Strategy. A GTM Strategy is like your business’s launch plan for any product or service.
how you’ll reach
the right customers
communicate
your value
stand out from competitors
B TO C
marketing
Brand foundation
Once we have your Go-To-Market Strategy in place, we’ll move on to shaping your brand’s look and feel. This is where your business's personality truly comes to life, from visual elements like your logo and color palette to the tone and voice you’ll use to communicate with your audience.
logo
fonts
Color
Tone
Content wheel
Now that we have a solid foundation to build on, we can begin spreading the word about your business. Whether it's your website, social media, email, print, or so much more, your content will be cohesive and consistent.
website
social
THE MHB BENEFIT
Why Choose Us
Why hire someone internally who has sufficient knowledge of email marketing or social media management when you could hire the MHB Team, who specialize in a wide range of services, and is less than cost of the internal employee.
VS
price of an
detriment OF an
Entry-Level Salary - $48,000
Pay-Per-Click Expertise
Expert Graphic Design
Health Insurance - $3,000
Employee Taxes - $3,500
External Vendor Management
Medicare/Medicaid - $700
SEO Specialists +
Website Maintenance
Misc. Income Taxes - $650
Branding &
Marketing Consulting
Content Creation & Management
401K (Optional) - $1,000+/-
Operating Software, Supplies - $15,000
Total - $71,850
Monthly Reporting & Analytics
INTERNAL EMPLOYEE
(only 1 or 2 services)
price of an
BENEFIT OF
Entry-Level Salary - $40,200
Pay-Per-Click Expertise
Expert Graphic Design
Health Insurance - $0
Employee Taxes - $0
External Vendor Management
Medicare/Medicaid - $0
SEO Specialists +
Website Maintenance
Misc. Income Taxes - $0
Branding &
Marketing Consulting
Content Creation & Management
401K (Optional) - $0
Operating Software, Supplies - $0
Total - $40,200
Monthly Reporting & Analytics
MHB EMPLOYEE
(Includes all services)
Get the professional attention and expertise your business deserves, all while avoiding the added expense of hiring internally. Our team is ready to work with you to lift your business to new heights!